Course curriculum

  • 1

    Welcome to the course!

    • How to use this course

    • Before we begin...

  • 2

    Chapter 1: Your Dream Customer - The "Avatar"

    • Your Dream Customer - The Avatar - Lesson

    • Test your learning on Chapter 1:

    • Chapter 1: Instructions & Implementation

    • World Creative - Niche Down Formula

    • World Creative - Reverse Research Strategy

    • World Creative - Draw Out Your Perfect Avatar Diagram

    • Chapter 1 - Terms Review Sheet

    • Chapter 1. Check List

  • 3

    Chapter 2: How To Reel In Your Avatar

    • How To Reel In Your Avatar - Lesson

    • Test your learning on Chapter 2:

    • Chapter 2 - Instructions & Implementation

    • World Creative - 23 Types of Freebies

    • World Creative - Headline Formulas

    • World Creative - Power Words For Headlines & Ad Copy

    • World Creative - Chapter 2 Terms Review Sheet

    • Chapter 2 - Check List

  • 4

    Chapter 3: Successfully Capturing Leads

    • Successfully Capturing Leads - Lesson

    • Chapter 3 - Implementation & Instruction

    • Chapter 3 - Intro Into Facebook Ads

    • Chapter 3 - Step-By-Step Facebook Ads Funnel

    • World Creative - What Is A Facebook Ads Funnel

    • World Creative - Easy Facebook Pixel Setup With Google Tag Manager

    • World Creative - Facebook URL Parameters

    • World Creative - Understanding Your Facebook Ad Metrics + Brief Financial Overview

    • Test your learning on Chapter 3:

    • World Creative - Chapter 3 Terms Review Sheet

    • Chapter 3 - Check List

  • 5

    Chapter 4: Godfather Strategy - Your Irresistible Offer

    • Godfather Strategy - Your Irresistible Offer - Lesson

    • Test your learning on Chapter 4:

    • Chapter 4: Implementation & Instruction

    • World Creative - Your Irresistible Offer Framework

    • World Creative - Chapter 4 Terms Review Sheet

    • Chapter 4: Check List